
Welcome to my portfolio
Here you can see my way to work, and you can also see a Study Case with more details on the project process.
PTSB
Dispute journey redesign for accessibility and clarity
Redesigning the dispute journey to make support information clearer, more accessible, and easier to navigate.
Role: UX / Product Design Focus: Research, accessibility, journey design
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UX / Product Design · Research · Accessibility
Creating Inflight entertainment software
Designing intuitive inflight entertainment experiences across wireless and seat-back platforms while balancing diverse user needs and business constraints.
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Role: Product Designer collaborating cross-functionally to drive user-centered product design.
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UX / Product Design · Research · Technology
Leading a new e-commerce plataform for users
Supporting the shift from in-store retail to a seamless online shopping experience during and after the pandemic.
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Role: UX Lead Designer, driving digital experience improvements over four years.
Digital · E-Commerce · SaaS
Case Study
Improving a Flight booking process
The case study available in this project aims to show in more detail my process for becoming a UX Designer, starting with the research phase and going all the way to the prototype.
During this process, AI Tools were also implemented in order to understand the best way to apply them.
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UX Design · Inflight Entertainment · Research · Journey Map

Let's admit that if the Sun revolves around the Earth or the Earth around the Sun, this is a mere matter of design.
–Vilém Flusser
Get in Touch
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Email: bybabhi@gmail.com



